Global Alliance Director

About Us

Our mission is simple: we want to help our customers solve complex business matters using easy digital solutions. We have passionate and technologically savvy people working here, we’re proud of the awards we have received, but the trust we get every day from our 2000+ customers means more than anything!

We pride ourselves to be selected to be part of the elite 1% Microsoft Inner Circle out of the 64K global partners & ISV’s, for 14 years consecutive years, incl. 2020-2021.

What You’ll Do

This a newly formed role where you will lead programs and plans across alliance partners to seize the plethora of growth opportunities of working with Microsoft and Channel Partners Globally (Europe and North America).

You have the opportunity in revising our processes and role utilizations and define the ways of working across all our teams, to grow Microsoft Co-Sales and Channel Partner influenced business.

In this role you will be reporting directly to the Chief Sales Officer, but work in global cross functional matrix.

What We Expect from You

  • Develop Alliance Practice internally and externally to drive expansion and scale.
  • Be responsible for maintaining Partner Program and Partner engagement model.
  • Drive business development plans and participate cross functional initiatives, e.g. eCommerce enabled partner engagement.
  • Build critical relationships with key alliance stakeholders.
  • Utilize alliance organizations to create joint success, win net new business and create customer success. 

What You Need to Be Successful (Minimum Qualifications):

  • 5 to 10 years of experience working within Channel Sales environments and revenue generating role, most preferably System Integrator(s) in Dynamics Bus Apps space.
  • Knowledge and understanding of the Microsoft sales organization in North America and/or Western Europe.
  • Existing relationships that can be cultivated and leveraged for To-Increase.
  • Knowledge of industry sales approach within Microsoft and eco system and vision on how to build impactful alliance practices.
  • Consistent performance against quota.
  • Creativity and outside of the box thinking in tactical planning, deal shaping and business development.
  • Strong communication skills at both tactical and operational level.
  • Ability to represent To-Increase at strategic level.
  • Fluent in both spoken and written English. 

 Other Preferred Qualifications:

  • Experience within Microsoft in a commercial role.
  • Experience selling, delivering to manufacturing and ancillary industry.
  • Knowledge about the Microsoft Business Applications solution stack.
  • Existing relations that can be leveraged within Microsoft Field sales and  Services
  • Solution- and sufficiently tech savvy to be able to engage in deeper functional conversations with solutioning and architect roles in alliance organizations. 

Why Work for Us

  • Great Company Culture. We have an informal, non-hierarchical and people-oriented culture where your voice counts and you can be yourself. And we genuinely strive for a good work/life balance for everyone and you also have a lot of flexibility to organize your work days that suits you.
  • Build your own career. You have the freedom take on the challenges you want and thereby creating the career you feel is right for you.
  • International environment. You will work with colleagues from all our different offices, and with international customers, network of partners and Microsoft.
  • Fast growing company with ambition. You will work for a leading ISV that is a Microsoft Gold Partner with premium industry solutions, where you will have ample opportunities to learn on the job and continuously grow & improve yourself.


TI by the Numbers

Here are a few key numbers that gives you a snapshot of who we are. We would love to tell you more in person!   



Come as you are

Your gender, religious beliefs, sexual orientation, skin color or pink hair are part of who you are. To-Increase is an equal opportunity employer and we stand for equality and inclusion. If you’re a team player, an expert and are ready to shine, we would love to welcome you to the team.

Or, know someone who would be a perfect fit? Let them know!

Stroombaan 6-8
1181 VX Amstelveen Directions +31 318 531 900 View page


Kazemat 2
3905 NR Veenendaal Directions +31 318 531 900 View page


3001 Broadway St NE
55413 Minneapolis Directions +1 888-209-3342 View page


We think our workplace is amazing and together we work every day to make it even better for you and your colleagues.

We will give you:

  • An interesting job

    Not just a job – but a career and role where you can make a real difference

  • An open company culture

    To-Increase is a challenging, inspiring and dynamic business environment with an open and direct company culture

  • Great development opportunities

    We are an ideal environment for improving your skills and expertise

  • A fantastic team

    Enthusiastic colleagues that will make your day!

Positive environment...

Our people describe our culture as innovative. We are always aspiring to deliver the most creative solutions for our customers, therefore we value each other and that’s why everyone’s voice is heard. Of course we work hard, but we never forget to have fun with our team. We value a good atmosphere and mutual respect. To-Increase offers a positive environment with many avenues for professional development.

Already working at To-Increase?

Let’s recruit together and find your next colleague.


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